In this technology-driven era, businesses are leveraging technology solutions to remain competitive, and mobile applications play a significant role. A mobile app allows businesses to bring consumers closer to their products and services while enabling them to interact and make transactions easily. If organizations want to grow their business, they cannot overlook the significance of mobile apps. Moreover, with the popularity of cloud computing, businesses will require mobile Apps that utilize the cloud. This is where Salesforce custom Apps come into the picture.
Salesforce custom applications offer several benefits to businesses as they are cost-effective and enable consumers to access services and solutions quickly. Moreover, Salesforce custom Apps allow organizations to streamline their business processes in their preferred language for a more collaborative experience. You can partner with a certified Salesforce consultant to know more about custom Salesforce App development.
Why Should Businesses Consider Salesforce custom apps?
There are several reasons why Salesforce Custom Apps should be considered. Listed below are some compelling why businesses should adopt customized Salesforce mobile apps for their business:
Cost-Effectiveness: Compared to buying Apps from the AppExchange platform, buying custom Salesforce mobile Apps is a more cost-effective proposition as most Apps purchased from App Exchange charge a monthly subscription fee that varies depending on the number of users. However, buying a custom Salesforce App is a one-time investment, as once the development work is completed, the users get the sole ownership of the App. So, before making a decision, make sure you compare the subscription fee to the cost of one-time custom App development.
Industry-Specific: Having a custom App means it can cater to business-specific needs of organizations across different industry verticals. From financial management to order management, businesses can enjoy improved operational efficiency with industry-specific custom Salesforce Apps. However, Salesforce Apps available on the AppExchange platform have standard functionalities as they aren’t designed to meet the specific needs of a business. So, custom Salesforce apps should be considered over the other Salesforce App Exchange Apps.
Easy Integration: Yet another feature that sets custom Salesforce Apps from others is the App’s ability to integrate with other systems. Integration of all the systems, applications and databases is critical for process efficiency. Custom Salesforce Apps are in high demand as a user is empowered to develop an App for a specific type of integration. For instance, a lengthy data integration process can be simplified using Salesforce mobile Apps. Custom mobile Apps ensure the integration of all your critical data.
Easy Customization: One of the reasons for the extensive adoption of Salesforce mobile Apps is their ease of customization, i.e. you can easily customize the App to fulfil your company’s specific needs. You can choose to add features that are useful for your business and remove the ones that are not required. However, there is no probability of making any such changes when it comes to App Exchange Apps.
Improved Privacy and Security: Every App that is created on the Salesforce platform has a security feature that increases trust, transparency, governance and compliance. This security offers the following benefits.
- Sensitive data is encrypted for security reasons.
- The automation of security policies is increased
- Perform compliance audits
- Monitor both App and data usage.
Factors to keep in mind when creating a custom app in Salesforce
Several things need to be kept in mind when developing a custom Salesforce APP. Mentioned below are some points that need to be given due consideration:
Several things need to be kept in mind when developing a custom Salesforce APP. Mentioned below are some points that need to be given due consideration:
Gain a thorough understanding during Requirement Gathering: Before starting the process, it is essential to identify the results you wish to achieve vs replicating your current processes. You should be open to suggesting multiple ways to attain the same result. For instance, business processes need to be altered to achieve desired results.
Check for Your pre-existing Solutions: During the design phase, assess the Salesforce configuration and AppExchage solutions. Also, check for any existing items or apps to minimize customization. Finally, ensure your account is ready for complex upgrades and code changes.
Prevent Disorganized Data: It is essential to ensure data integrity with Salesforce in different ways. This will aid in adopting your App besides making the App more functional while generating cleaner and more actionable data by altering default values, workflow fields and validation rules.
Carefully Assess Security, Visibility, and Search: You must prioritize data security while developing a data model for your App. While creating a custom App, record-level, field-level, and object-level security should be considered. This is applicable if the App is expected to be used by external users.
Final Words:
The Salesforce lightning platform allows users to create custom apps that can be leveraged to achieve desired results. A custom Salesforce Application is a meaningful investment because it is designed to address the future needs of a business. Such an App offers multiple benefits, including but not limited to seamless communication with customers and employees, thereby reducing the need for in-person meetings. So, if you want a flexible and cost-effective App, then a custom Salesforce App is the way to go. However, it is crucial to consider process complexity, customization and integration demand to make it a profitable investment.
So, suppose you wish to invest in Salesforce custom App development. In that case, it is essential to seek Salesforce support from a certified Salesforce partner who will help you design a custom App by understanding your business specifics and complexities.