More than 50% of people leave your website if it is taking more than 3 seconds to load its content. If the performance of your WordPress website is not good then it clearly means, the pages of your website are not getting loaded fast as they should.
If you eventually failed to improve the performance of your WP website then it will result in less conversion rate because most of the visitors coming to your website might be abandoning your website.
This will leave a very bad impact on the SEO and will lead to more WordPress mistakes which will automatically harm your online business.
- Find out the major problem that causing the bad performance of your WordPress:
The best way will be to find the problem of causing bad performance and then try to fix it properly.
You can utilize the features of PageSpeed Insights tool – This is a free tool that is developed by Google. You just need to past your URL and then this tool will start scanning your website. once scanning is done this site will give a score on the performance of your website.
Along with this, you will be provided with some recommendations that will tell you about your next step to enhance your website’s performance.
Moreover, the complete website will not be scanned by this tool and at a time it will process only one page.
For most people, this will be a common problem. But the problem that is troubling you one page could be the only reason that is affecting your complete website.
This is the reason that you should consider the small problem also seriously to ensure it is not getting harm to your whole website. Also, try to make wide changes to your website considering the recommendation by PageSpeed Insight.
- Slow loading Images:
Another major reason that is causing the WordPress pages to load slowly is that your website might consist of lots of images.
Compressing and optimizing is the best method to fix such kind of problem. To start compressing the WordPress images right away you don’t need to be an expert in coding or technical area.
Some free WordPress plugins are also available that can help you in compressing the WordPress images very easily.
Before following this method it is recommended to take the backup of your website first. This will safeguard you from other future problems. This will ensure that you have another solution to protect your website. For creating your website’s backup, your web hosting company can assist you greatly.
One of the best free plugins that also works better with WordPress simple theme is a Smush Image Compression and Optimization.
This plugin will work great by scanning all your website’s images and will optimize and compress them. To work its magic this plugin will not take more than 2 minutes.
Now you can run your website via PageSpeed Insight tool to ensure that the tool is working very well. You can use some other plugins too if you think that this plugin is not working properly on your website.
- Now change the hosts of your web:
To improve the performance of your WordPress website, if you have applied almost every possible strategy but still you are facing-page loading issue then it means, the problem is causing because of the cheap hosting services that you are using.
When you are starting your new business then it is a good decision to choose cheaper web hosting plans. But if your website has started generating traffic seriously then it is high time to change the host and rely on dedicated hosting.
The top WordPress speed-killing plugins
Here are the foremost common speed-reducing plugins. We see these slowing down WordPress websites unnecessarily time and time again…
What the plugin is employed for: ReCaptcha, and other similar plugins, protect WordPress forms – like for logging in, commenting, or making contact – from spam entries. Users need to confirm they’re not a robot, thus preventing bots from submitting form responses.
How it kills site speed: It loads on every page of your WordPress site, whether there’s a form or not. this suggests that it slows down even simple pages that don’t need the ReCaptcha functionality for security.
What to use instead: We recommend Akismet. It performs an equivalent spam-filtering role, but without loading on pages where it’s not needed.
2. Contact form 7
What the plugin is employed for: Contact Form 7 allows you to feature multiple contact forms to your WordPress site, including customisable form fields.
How it kills site speed: It loads unnecessary speed-reducing files across your whole WordPress site – even on webpages without contact forms.
What to use instead: Try a special contact form plugin, or just prevent irrelevant files from loading with the Asset Cleanup plugin – see below for more information.
What the plugin is employed for: WooCommerce allows you to feature a web shop to WordPress. this suggests you’ll showcase and sell both physical and digital goods through your site.
How it kills site speed: Again, this plugin adds files to pages where they’re not needed (such as pages that aren’t for e-commerce), thus slowing down your whole WordPress site.
What to use instead: There’s a reason why WooCommerce is hottest open source e-commerce solution within the world – and that’s because no other plugin works as effectively. However, with the Asset Cleanup plugin (discussed below), you’ll block extra files from loading on pages where they’re not needed.
What the plugin is employed for: AddThis, and other similar social sharing plugins, enable you to feature social media buttons to your WordPress site. This makes it easier for users to share your content on social media and follow your social profiles.
How it kills site speed: also as loading its own files, AddThis also loads various files from Facebook, Twitter and other social media platforms, thus increasing page loading times.
What to use instead: For social media integration, most WordPress sites don’t even need a plugin – alittle snippet of code in your post template will do precisely the same job. you’ll get customised code for your site using Sharing Buttons or an identical tool.
What the plugin is employed for: MonsterInsights, and other Google Analytics plugins, track website data and supply statistics and reports. This helps you understand user behaviour and make data-driven edits to optimise your WordPress site.
How it kills site speed: Tracking files are loaded on every page of your WordPress site, significantly reducing speed.
What to use instead: Unfortunately, there’s not much you’ll do about this because the files to trace visitor data are needed across all WordPress pages. However, if you implement cookie consent correctly then all data tracking functionality are going to be blocked until a user accepts cookies. This makes your first website load much quicker – a rather unexpected advantage of GDPR and cookie notices!
Conclusion: Hope you get an idea that why your website is causing page loading issues.