SEO is not enough to communicate and make your website more visible. It is also necessary to launch an Adwords campaign, communicate on social networks, and promote your site on all communication media or create SEO campaign that will be good for your business.
Optimize natural referencing
As we all know, natural referencing is essential to benefit from an advantageous positioning on the SERPs. This consists of implementing all the elements recommended by Google to optimize its visibility, such as the use of strategic keywords, the use of backlinks , the quality and relevance of content, the use of tags, responsive design, page loading speed, etc.
To make your website more visible on search engines, you must optimize your natural referencing, both in terms of design and content. Make sure to fill in your keywords skillfully in the Title, meta-description and “alt” tags of your images, but also in the URL of your pages.
In addition, make sure that your site is “mobile friendly”.
that there are backlinks in your content and that the loading speed of your pages is less than 3 seconds.
Launch an Google Ads campaign
Alongside natural referencing, do not hesitate to launch an Adwords campaign to have more visibility. This consists of buying links, keywords and/or an audience. You won’t have to wait long to get to the first page of Google with paid search.
Do not hesitate to make every effort to appear in the first four results. You will attract more traffic if your site is in this ranking. Even if you work in a very competitive sector.
you will have no difficulty boosting your visibility with an Adwords campaign. You just need to make the highest bid and have a good Quality Score.
Match your ad, keywords, and landing page. This will allow you to improve your Ad Rank and be well ranked by Google.
Know more about SEO agencies in Cairo it will help you too.
To communicate with Internet users and gain visibility, you must also be present on social networks. These channels are an excellent way for you to publicize your company and your activities, but also to increase your notoriety. Know that the more you are known and active on social networks, the more notoriety you will gain in the eyes of Google.
The presence on social networks such as Facebook, Twitter, Instagram or Pinterest is not enough to have more visibility. You have to be active and reactive.
Be sure to post regularly and communicate with your followers.
Communicate with your customers and do not hesitate to respond to negative comments. The more active you are on these channels, the greater your chances of increasing your visibility on the SERPs.
Put the address of your site on all your communication media
You can also use your communication media to publicize your site and thus generate more traffic. To do this, you must, among other things, put the address of your site on your quotes, business cards, brochures, etc you must hire Freelance SEO consultant in Dubai hat will help you.
Be aware that online and offline communication complement each other,
which is why it is important to highlight your website on all your communication media. It is a great way to promote your platform and therefore gain more visibility on Google.